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Peer reviewedCarrier, Gilles; Schofield, Mark – Canadian Journal of Educational Communication, 1989
Presents a history of the development of CANAL, a consortium of colleges, universities, and public corporations in Quebec that was formed to distribute televised courses for distance education of adult learners. The marketing of distance education courses is discussed, and audiences, consisting of students and the general public, are examined.…
Descriptors: Adult Students, Audience Analysis, Colleges, Consortia
