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Direct linkDiConsiglio, John – CURRENTS, 2011
The idea behind integrated advancement is simple and dates back to the 1990s: A strong relationship between advancement offices conserves resources. It leads to a more efficient workforce. It portrays a highly unified message to stakeholders, including donors, alumni, local officials, and opinion leaders. In short, the entire advancement team…
Descriptors: Higher Education, Institutional Advancement, Administrative Organization, Attitude Change
