An email calling for support against racism during the late 2005 Cronulla riots left some wondering about the incapacity of critical intellectuals to consider the riots and revenge attacks which followed them in the same light--as an instance of inter-communal strife. The author of this article argues that the call for support against racism was about racism of a particular community that did not represent Australians as a whole. The key problem with this way of "doing" multiculturalism is that it provides no vantage-point from which disputes between members of "peripheral" groups and members of the core can be understood, except through the prism of cultural domination. (Contains 3 endnotes.)