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Direct linkDaniel Chin; Luke van der Laan; Jiraporn Surachartkumtonkun – Journal of International Education in Business, 2024
Purpose: This study aims to explore how student recruitment practitioners at regional Australian universities strategise student recruitment efforts in Thailand. There is scarce research addressing regional universities, with prior studies focusing on metropolitan universities. Similarly, most prior studies have focused on high-volume markets,…
Descriptors: Foreign Countries, Foreign Students, College Students, Student Recruitment
