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Kite, James; Thomas, Margaret; Grunseit, Anne; Li, Vincy; Bellew, William; Bauman, Adrian – Health Education Research, 2020
The "Make Healthy Normal" obesity prevention mass media campaign was implemented in New South Wales, Australia from 2015 to 2018. This study evaluated Phase 2 (2017-18) of that campaign, using three cross-sectional online surveys with men aged 18-54 years (n = 4352) and six focus groups with men aged 35-54 years and parents with children…
Descriptors: Foreign Countries, Obesity, Prevention, Mass Media