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ERIC Number: ED645015
Record Type: Non-Journal
Publication Date: 2023
Pages: 147
Abstractor: As Provided
ISBN: 979-8-3814-1837-8
ISSN: N/A
EISSN: N/A
Donor Affinity, Engagement, and Giving: Reframing the Student and Alumni Experience at California Community Colleges
Tanya Inthapanti Adolph
ProQuest LLC, Ed.D. Dissertation, University of Southern California
This study explored the drivers for Long Beach City College alumni, a 2-year California community college (CCC), to engage with and donate to their alma mater. Due to the widespread decline in enrollment post-COVID-19 pandemic, institutions face increasing financial insecurity. They must now explore new funding streams. By modeling the success of alumni engagement at 4-year schools, beginning with the student experience, CCCs can strengthen their budgets while simultaneously providing an improved experience for their students, alumni, and campus communities. With this research, advancement professionals and college administrators will recognize the value of integrating a framework for alumni affinity programming in their strategic planning. Chapter One includes an introduction to the study, its significance, limitations, delimitations, and the definitions of terms utilized in the fundraising and alumni relations fields. Chapter Two explores prior research, the organization of CCCs, their funding needs, and alumni engagement and fundraising practices. Chapter Three describes the methodology of the study. Chapter Four provides the results of the data analysis. Chapter Five presents recommendations and suggestions for future study. [The dissertation citations contained here are published with the permission of ProQuest LLC. Further reproduction is prohibited without permission. Copies of dissertations may be obtained by Telephone (800) 1-800-521-0600. Web page: http://bibliotheek.ehb.be:2222/en-US/products/dissertations/individuals.shtml.]
ProQuest LLC. 789 East Eisenhower Parkway, P.O. Box 1346, Ann Arbor, MI 48106. Tel: 800-521-0600; Web site: http://bibliotheek.ehb.be:2222/en-US/products/dissertations/individuals.shtml
Publication Type: Dissertations/Theses - Doctoral Dissertations
Education Level: Higher Education; Postsecondary Education; Two Year Colleges
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: California
Grant or Contract Numbers: N/A