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Long, Bridget A. – ProQuest LLC, 2012
As of 2012, 35,064 Missourians have filed for unemployment benefits and technical institutes are providing training that is becoming vitally important to secure employment in the 21st century. Marketing as a way of attracting prospective students to attend a vocational college is dependent on recruitment incentives. Consequently, the purpose of…
Descriptors: Technical Institutes, Job Training, Marketing, Vocational Education