Purpose: This study empirically investigates the influence of students' brand attitudes and perceptions of brand fit on their study intention vis-à-vis international brand alliances and individual brands after alliance. Design/methodology/approach: Structural equation modelling (SEM) was used in data analysis, and a questionnaire was administered…

Cross-border higher education institutions are considered a main way to fulfill the educational internalization in Mainland China; to some extent they represent the attitude of entering the international market. In this paper, the history, status quo, and future of Chinese-foreign cooperatively-run schools are analyzed and discussed. Cross-border…

"Characteristics of Excellence in Undergraduate Research" ("COEUR") is based on the collective experience, over many years, of Council on Undergraduate Research members who have engaged undergraduate students in research, developed undergraduate research programs, mentored new faculty to include undergraduate research in their…

"Research Messages 2013" provides a summary of the research published in 2013 by the National Centre for Vocational Education Research (NCVER) in the following broad categories: (1) skills and productivity: from VET qualifications to higher-level qualifications and issues affecting the workforce; (2) social inclusion and participation in…