The role of vocational education and training (VET) in preparing secondary school students for employment, further training and the changing world of work has long been a topic of interest among employers, educationalists and policymakers. More recent attention has also been on VET's role in assisting in the development of non-technical skills…

The purpose of this article is to examine how media-generated professional identities in the culinary sector are reflected in Danish male cookery students' narratives about their own identity, experiences and expectations about the trade. Hence, this study takes its starting point in studies that show how the broad popularity of the culinary…