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Bridges, Eileen – Journal of Marketing Education, 2021
This article looks back over the past two decades to describe how teaching of undergraduate marketing research has (or has not) changed. Sweeping changes in technology and society have certainly affected how marketing research is designed and implemented--but how has this affected teaching of this important topic? Although the purpose of marketing…
Descriptors: Marketing, Undergraduate Students, Educational Change, Teaching Methods
Bussell, Hilary; Schnabel, Jennifer; Rinehart, Amanda K. – Public Services Quarterly, 2020
To better engage our graduate students, we asked them to describe their research strategy and challenges, helpful research support services, and their preferred venue for learning research skills. We conducted a thematic analysis and found that participants' top reported research strategies included "Research Topic Development" and…
Descriptors: Graduate Students, Student Needs, Preferences, Research Skills
Sargent, Elizabeth; Shaikh, Abid; Marriott, Karla Sue; Porter, Taysia; Cannon-Rech, Dawn N.; Landge, Shainaz M. – International Journal for the Scholarship of Teaching and Learning, 2022
The primary objective of the Remote Mentoring of Undergraduate Research Students (ReMentURS) workshop series is to design a remotely available professional development training that will provide rigorous research concept and skills introduction to incoming undergraduate research students. This pilot run eight-week remote learning workshop series…
Descriptors: Mentors, Undergraduate Students, Student Research, Workshops
Guillén-Gámez, Francisco D.; Ruiz-Palmero, Julio; Sánchez-Rivas, Enrique; Colomo-Magaña, Ernesto – Education and Information Technologies, 2020
Research skills are part of the academic activities of Higher Education teachers. Regardless of the knowledge area they teach, there is a need to observe, reflect, select, analyse and communicate scientific results using technological advances. The aim of this study is to analyse the use that teachers make of different ICT resources for research…
Descriptors: Information Technology, Online Searching, Research Skills, College Faculty
Kuban, Adam J.; Mulligan, Laura MacLeod – Communication Teacher, 2014
Academic literature suggests that today's college students are not as information literate as educators might expect, despite their generation being frequently described as "digital natives" or "Millennials" (Becker, 2009). A faculty survey at Pima Community College in Tucson, AZ, revealed that students' actual…
Descriptors: Introductory Courses, Journalism Education, Critical Thinking, College Students
Gökçek, Tuba; Taskin, Duygu; Yildiz, Cemalettin – Online Submission, 2014
The aim of this study is determining academic self-efficacy beliefs of students pursuing graduate study and revealing their needs and shortcomings from the graduate education. Case study method was used and data were collected by a form developed by the researchers from 92 students receiving masters and Ph.D.'s in different programs. As a result…
Descriptors: Graduate Students, Self Efficacy, Student Needs, Beliefs
Zilinski, Lisa D.; Sapp Nelson, Megan; Van Epps, Amy S. – Issues in Science and Technology Librarianship, 2014
Undergraduate STEM students are increasingly expected to have some data use skills upon graduation, whether they pursue post-graduate education or move into industry. This project was an initial foray into the application of data information literacy competencies to training undergraduate students to identify markers of data and information…
Descriptors: STEM Education, Skill Development, Undergraduate Students, Information Literacy
Young, Shawna; Jacobs, Warren – Online Submission, 2013
Traditionally, graduate study includes a research component, requiring library skills to locate relevant literature. Upon matriculation into graduate programs, many students are underprepared in library research skills, making library instruction a priority for the success of graduate students. This qualitative study, utilizing emergent design,…
Descriptors: Graduate Students, Student Needs, Library Skills, Research Skills
Head, Alison J.; Eisenberg, Michael B. – Project Information Literacy, 2010
A report of findings from a content analysis of 191 course-related research assignment handouts distributed to undergraduates on 28 college campuses across the U.S., as part of Project Information Literacy. A majority of handouts in the sample emphasized standards about the mechanics of compiling college research papers, more so than guiding…
Descriptors: Assignments, Instructional Materials, Research Tools, Information Sources