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Direct linkHonglu Zhang; Darren Powell – Sport, Education and Society, 2024
The Olympics is one of the world's biggest marketing platforms and, as such, presents the private sector with a vast range of advertising opportunities. One new area of opportunity is school-based Olympic education. While previous studies have revealed some of the marketing strategies used by Olympic sponsors in Olympic education, there is still a…
Descriptors: Foreign Countries, Public Schools, Athletics, Elementary School Students
Muhammad Mohsin Hakeem; Hoe Chin Goi; Frendy – International Journal of Sustainability in Higher Education, 2024
Purpose: This study aims to examine the participants' [junior high school students and Master of business administration (MBA) consultants] perceptions and utilizations of the multidimensional place-based resources within the context of Education for Sustainable Development (ESD), specifically focusing on its alignment with the sustainable…
Descriptors: Foreign Countries, Forestry, Outreach Programs, Environmental Education
