Research indicates that motivation plays a central role in literacy development. Recent investigations have revealed that reading motivation begins to erode as early as second grade. Therefore, it can be suggested that motivation must be carefully considered during early literacy instruction. However, such motivating instruction can be effectively planned only when informed by data. Consequently, there is a need for a developmentally appropriate tool to assess reading motivation in kindergarten through grade two. The "Me and My Reading Profile" is intended to support the instructional efforts of primary educators.