Higher education is rapidly changing, and instructors are striving to match the needs of 21st-century digital learners. There is a growing demand and shift from traditional classes to the online mode of instruction for most post-secondary learning institutions. Additionally, with the recent pandemic (COVID-19), post-secondary institutions had to…

Marketing education has responded, to some extent, to the academic challenges emanating from the Big Data revolution. To provide a forum to specifically discuss how business analytics has been integrated into the marketing curriculum, we developed a Special Issue for "Marketing Education Review." We start with a call to action that…

Three separate baseline decisions are recommended when designing an undergraduate course prior to considering any course content. The "Three S" course design decisions include determining (1) the "setting" (on-campus, online or hybrid), (2) the learning "style" (passive or active), and (3) the learning…

Efforts have been made among scholars from Japan, South Korea, and China since the 1980s--on both private and state initiatives--to narrow the gaps in their historiographies and to cultivate mutual understanding. This article offers an extensive discussion of the author's history project, "A Student Project of Writing a Common History…

The purpose of this study was to examine instructional strategies used to motivate students to engage in online communication courses. Eighteen undergraduate students, seven graduate students, and ten faculty members were interviewed individually or in small focus groups. Results indicate the significance of instructional strategies that promote…

Global software engineering (GSE) courses traditionally require cooperation between at least two universities so as to provide a distributed development environment to the students. In this study, we explore an alternative way to organize a global software engineering course where students work on open source software development (OSSD) projects…

Implementing remote and blended higher education courses motivated the design for new support services for autonomous learning. Thus, combining a competence-based approach and self-regulation, the COMPER project offers a service to be used in addition to the courses. It consists of a graphical presentation of the learners' competency profile…

Together with the rapid growth of blended courses implemented in higher education, instructors and researchers are keen on exploring the efficient models of blended learning (BL) to enhance students' achievement. While many BL theoretical models exist, robust empirical evidence confirming instructors' strategies and implementation is still scarce,…

Embedding general education in the Chinese university education system is a considerably complex systemic project, and a lack of institutional arrangements beneficial to general education has always been a key barrier in implementation. Currently, the main institutional restricting factors for university general education include substantial…

In the past few decades, two novel variations of syllabus have emerged: namely "the Graphic Syllabus" and "the Interactive Syllabus". Each of these two variations of syllabus has its own special advantages. The present paper argues that there could be devised a new combined version of the two mentioned variations, called…

In the recent past, during the 36 hours of required coursework necessary to become a certified teacher in the state of New York, not a single course deviated from the same model of teacher centered lectures and a long list of "to dos" that would presumably enable pre-service students to face 30 odd children in their own classrooms with…

Advances in technology and marketing practice have left little doubt that analytics must be integrated into the marketing curriculum, the question for many educators now is how to best to do so. While the response for each school will depend on its mission and context, as well as its strategies and resources, there already is much that can be…

The amount of information contained in any educational data set is fundamentally constrained by the instructional conditions under which the data are collected. In this study, we show that by redesigning the structure of traditional online courses, we can improve the ability of educational data mining to provide useful information for instructors.…

Purpose: The purpose of this paper is to reflect on pedagogical strategies which support the teaching of critical analysis of visual and multimodal texts in a tertiary-level course for Arts students. Design/methodology/approach: The paper describes strategies which focus on developing students' abilities to express interpretive critique, as…

This paper presents a framework for educators, administrators, and researchers to assess distinct facets of developmental education programs. The researchers review the literature on best practices in developmental education with regards to program cost, program structure, and student placement procedures. This paper also identifies seven model…