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Catherine Yuan Gao; Kexin Yu; Xu Liu – Journal of Higher Education Policy and Management, 2024
With increased competition for talented students and academic staff, many universities have recognised the importance of brand building to better position in the field. This study selected a recently founded public university in China as the case to explore in what way a young university's brand is constructed and to what extent such a brand is…
Descriptors: Foreign Countries, Reputation, College Environment, Institutional Advancement
Channing R. Ford; Kathryn Ingalsbe; Ashlee Hanvey – New Directions for Higher Education, 2024
Determining best practices for graduate enrollment requires continuous dedication by graduate enrollment personnel to identify innovative and relevant recruitment strategies to attract potential graduate applicants. The dynamic landscape of higher education creates further complexity as these best practices must also align with institutional…
Descriptors: Graduate Study, Cooperative Programs, Enrollment, Graduate Students
Román Liera; Cheryl D. Ching; Raquel M. Rall; Megan M. Chase; Estela M. Bensimon – AERA Open, 2024
In this critical qualitative study, we draw on interviews with sitting Presidents of Color in one state to explore the racialized dimensions of the college and university presidential search and appointment process. Informed by Ray's racialized organization tenets of whiteness as a credential and racialized agency, our findings show that…
Descriptors: College Presidents, Personnel Selection, Recruitment, Minority Groups
Ariful Haq Kabir; Sabrina Ahmed – International Journal of Training Research, 2024
By examining Bangladesh's educational policies and practices, this paper investigates the transition from technical vocational education and training (TVET) to HE (HE). This study specifically focuses on two areas: how TVET graduates' access to HE looks like in Bangladesh and what role HE institutions can play in boosting TVET graduates'…
Descriptors: Foreign Countries, Vocational Education, College Transfer Students, Student Recruitment
Pennington, Colin G. – Physical Educator, 2023
While kinesiology as a field and as an academic major has evolved and diversified considerably over the last several decades, the cultural and racial demographics of kinesiology majors has remained fairly similar to the demographic characteristics of the early 2000s and before. There is incongruence between the actual diversity of the American…
Descriptors: Kinesiology, Barriers, Cultural Awareness, Diversity
Lacy, Nicholas B. – Change: The Magazine of Higher Learning, 2023
The barriers for Black doctoral students are a long-term higher education issue that needs to be addressed and considered seriously as an academic pipeline issue. Anti-Blackness in higher education admissions and curriculum not only harms educational democracy but directly affects the limited number of Black doctoral students. Black doctoral…
Descriptors: Student Recruitment, African American Students, Doctoral Students, Mentors
Sudhana, Pranakusuma; Noermijati; Hussein, Ananda Sabil; Indrawati, Nur Khusniyah – Athens Journal of Education, 2023
This paper aims to explain the unsuccessful relationship between the awareness of prominent international education brands and enrollment intention. A serial mediation model encompassing perceived congruity and brand attitude was developed and was tested using the Partial Least Square-Structural Equation Modeling (PLS-SEM) technique involving 132…
Descriptors: Enrollment Trends, International Schools, Foreign Countries, International Education
Hammonds, Alan L. – ProQuest LLC, 2023
The nursing profession has been facing a deficit of nurses for many years (Denehy, 2000; Haddad et al., 2023, Mayo, 1944; Schorr, 1980; Theisen & Pelfrey, 1990). Nurses are an essential part of the medical care system. They are responsible for most of the functions associated with healthcare. The schools that train nurses are as much affected…
Descriptors: Nursing Education, College Faculty, Faculty Mobility, Teacher Recruitment
Antonio R. Santiago – ProQuest LLC, 2023
Research demonstrated peer-to-peer mentoring provides advanced or experienced undergraduate students the opportunity to play a significant role in impacting an individual's leadership values, especially values of citizenship, commitment and collaboration (Hirsh et al., 2021). The action research study explored the expansion of peer mentor…
Descriptors: Peer Teaching, Mentors, Community College Students, Recruitment
Giroir, Christopher L. – About Campus, 2022
One subpopulation of students on the rise at many university campuses is e-sport gamers or "e-athletes." Video gamers are giving a new definition to the traditional athlete and are attracting the attention of athletic administrators, who are willing to fund scholarships to attract today's top e-athlete. The relationship between gamers…
Descriptors: Student Athletes, Video Games, Competition, Student Recruitment
McGrath, Simon; Thondhlana, Juliet; Garwe, Evelyn – Compare: A Journal of Comparative and International Education, 2021
The discourse of the internationalisation of higher education continues to grow in influence. Whilst the bulk of the IHE literature has been Northern-focused and dominated, there was an African strand a decade or so ago that has sought to understand what the discourse means in African contexts, shaped profoundly as they have been by colonialism.…
Descriptors: Global Approach, Higher Education, Foreign Countries, Land Settlement
Timothy M. Daly; James C. Ryan – International Journal for Educational Integrity, 2024
This paper presents the first systematic investigation into the search engine optimization practices of major contract cheating websites in the United States. From a business perspective, visibility in organic search engine results is considered one of the top client recruitment tools. The current understanding of student recruitment strategies by…
Descriptors: Search Engines, Contracts, Cheating, Web Sites
Meghan Stacey – Educational Review, 2024
Teachers seeking work in market-oriented schooling systems confront a range of settings within which they might teach. This article presents the views of ten teachers on the cusp of beginning teaching in the market-oriented schooling system of Australia, regarding the school or schools they would like to work in as teachers. Data were gathered via…
Descriptors: Preservice Teachers, Teacher Attitudes, Foreign Countries, Teacher Characteristics
Paul Capriotti; Andrea Oliveira; Carmen Carretón – Journal of Marketing for Higher Education, 2024
Today, being actively present on social networks promotes visibility in the digital environment. Active Presence requires choosing the platforms that best suit the communication needs of the audiences, developing a frequent activity (Activity) and disseminating a certain type of publications (Presence). This study defines and evaluates the level…
Descriptors: Universities, Social Media, Social Networks, Foreign Countries
Kevin Andrew Richards; Christopher J. Kinder – Journal of Teaching in Physical Education, 2024
Over the past few decades, scholars have directed increasing attention toward the socialization of physical education faculty members' recruitment, preparation, and ongoing socialization. Parallel research trajectories have, however, resulted in varied approaches to conceptualizing and labeling the phases or types of socialization experienced by…
Descriptors: Physical Education Teachers, College Faculty, Socialization, Knowledge Level