A key goal of including field site visits in marketing courses is to give business students increased interaction with industry professionals and community leaders. Site visits give students a concrete idea of how different marketing disciplines work in the business world. Business students gain greater insight into a career in marketing from this…

Given that Latinas/os make up the fastest-growing population group in the U.S., according to the 2000 U.S. Census, classroom teachers increasingly are in need of meaningful resources and learning strategies for students of Latin American heritage. These same resources can also serve to help internationalize/diversify classrooms serving non-Latino…

Recently, many counselor education programs have considered whether and how to offer courses online. Although online counselor education courses are becoming increasingly common, the use of synchronous (real-time) teaching approaches appears to be limited at best. In this article, we provide a context and rationale for incorporating online…

Literature on engineering education stresses the need for graduates to have skills such as working globally in a multicultural environment; working in interdisciplinary teams; sharing of tasks on a global, around the clock basis; working with digital communication tools and in a virtual environment. In addition, accreditation criteria include…

This paper details an assignment sequence that requires graduate students in an applied communication program to identify problems that clients may not be aware of. Good writing and good problem-solving are "inextricably linked to [a student's] ability to frame an issue, gather, and analyze information, and to structure a helpful response" (Musso,…

Negotiation is one of the most popular elective business courses offered across tertiary educational programs today. Yet, in many undergraduate and graduate programs, the "practice" of negotiation takes place solely through role-plays and simulations. The purpose of this article is to provide a "how to" template for negotiation…

The purpose of the study was to develop an improved teaching evaluation questionnaire based on students' learning experiences and selected teacher characteristics identified as indicators of teaching quality. Teaching evaluation questionnaires are commonly designed either based on agreed indicators of teaching excellence, students' suggestions of…

Instructional design refers to planning, development, delivery and evaluation of instructional system. It is an applied field of study aiming at the application of descriptive research outcomes in regular instructional settings. The present study was designed to critically review the process of instructional design at Allama Iqbal Open University…

Drawing evidence from a survey study she conducted in her own online classes as well as from current literature, the author, who has developed and taught several MA TESOL online courses, argues that the effectiveness of online instruction is not determined by the technology but by the instructor. An effective online instructor is one who is truly…

Two concept maps have been developed to represent the organization of the material in a first-semester general chemistry course into two overall themes: a structure and properties theme and a quantitative chemical relationships theme. By providing these maps to students and referring to them in class, it is hoped that the instructor can assist…

The purpose of this study was to describe undergraduate students' experiences and perceptions of online courses based on interviews, observations, and online focus groups. I describe (a) motivational and learner characteristics within online classes, (b) the positive and negative aspects of online courses as experienced by students, (c) what…

This paper addresses three components deemed important for inclusion in every online learning resource. The three components under review are metacognition, feedback and schematic frameworks. Metacognition serves as a critical function of the learning process. Feedback buries new learning into long-term memory by enabling students to continually…

The author's book on integrated course design was published in 2003, and two years later he retired from the University of Oklahoma, in part to free himself up to respond to the requests that started coming from other campuses to do faculty workshops on this topic. However, one of the carry-over commitments at Oklahoma was to teach a graduate…

Most of the literature on multicultural education deals with students in grade and high school, or at the college or university level. The literature is sparse as to how one could implement multicultural education at the professional level, and most of the articles that address "multicultural education" and "law school" merely analyze the "Bakke"…

Purpose: This study aims to investigate the elements of effective instructional design in an e-learning environment in selected Malaysian higher learning institutions. In addition, the study also seeks to investigate the e-learning use behaviour among these e-learners. Design/methodology/approach: The study used the interview method of data…