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Byron, Kevin – London Review of Education, 2012
Brainstorming is the default method of idea-generation in organisations, and is widely applied in higher education by students, academics and support staff. Its popularity is mainly attributable to an illusory belief that groups working together are more productive than individuals working apart. Shared responsibility, the need for collaboration…
Descriptors: Higher Education, Brainstorming, Peer Acceptance, Creativity
Hiner, Amanda – CEA Forum, 2012
In an April, 2012 Wall Street Journal article titled "Wealth or Waste? Rethinking the Value of a Business Major," national reporter Melissa Korn explores an intriguing fact: the business major, the most popular major on college campuses for over 30 years and the discipline believed to be most economically viable by prospective college…
Descriptors: Majors (Students), College English, Business Administration Education, Peer Acceptance