Institutions face both challenges and opportunities in communicating with external constituent groups, from marketing new programs to attracting visitors and soliciting alumni. A college or university's tight-knit community of students, alums, and friends adds a special dimension to the higher education experience; bonds formed in college often…

University and college administrators frequently choose to develop and implement online programs with the help of for-profit companies known as online program management (OPM) providers that specialize in the development and implementation of online programs. This paper reports on the partnership of a private university in the Western United…

Adopting digital materials such as eTextbooks and e-coursepacks is a potential strategy to address textbook affordability in the United States. However, university business relationships with bookstore vendors implicitly structure which instructional resources are available and in what manner. In this study, a document analysis was conducted on…

The launch of HealthCare.gov, the website of the Affordable Care Act (AKA Obamacare), was a major public relations disaster for the Obama administration. This case examines some of the factors that contributed to the failure of the launch and then details how Optum, an information technology service provider, considered the opportunity provided by…

Collection development librarians have long struggled to meet user demands for new titles. Too often, required resources are not purchased, whereas some purchased resources do not circulate. E-books selected through patron-driven plans are a solution but present new challenges for both selectors and catalogers. Radical changes to traditional…

Introduction: Our aim is to compare the advantages and problems of e-book acquisition identified in research literature to those experienced by two Swedish university libraries. Method: A literature review was used to identify the main issues related to acquisition of e-books by academic libraries. The data for comparison were collected through…

The University of Westminster began collecting and analyzing vendor usage reports since starting their e-book collections in 2004. They have used the results both to monitor the use of the collections and to calculate basic cost-per-use metrics that have informed decisions on whether to renew particular resources. In 2008, they sought to extend…

This article describes a six-week long exercise that incorporates a dynamic learning approach into an e-commerce or Internet technology business law elective course; the exercise pursues an entrepreneurial approach to the use of an appropriate business model by emphasizing the interaction between technology, business, and law. This active learning…

Provides a case study of the acquisitions processes that were necessary when Cardiff University's School of Engineering made a decision to subscribe to electronic-only versions of journals where such subscriptions were less expensive than the print equivalent. In doing so, addresses issues of electronic subscriptions management in UK academic…