The question of what type of attention is associated with creative potential has predominantly been examined using divergent thinking tasks and without the benefits of cognitive neuroscience methods. To address this gap, we rely on a neural approach by indexing attention using the P50 ERP component. The P50 measures sensory gating, which is the…

Creativity has been conceptualized as involving 2 distinct components; divergent thinking, the search for multiple solutions to a single problem, and convergent thinking, the quest for a single solution either through an analytical process or the experience of insight. Studies have demonstrated that these abilities can be improved by cognitive…