Background: Concussion underreporting is endemic, and social norms are an established predictor of concussion reporting behavior. However, pluralistic ignorance--a situation in which most individuals in a group hold the belief that their peers' views differ from their own, despite views actually being similar--has not been studied in this context.…

It is well documented that student-athletes underperform academically. Some researchers have suggested that this underperformance is because student-athletes lack motivation in academic endeavors. In contrast, we find that most student-athletes hold positive private attitudes towards academic achievement, but also believe that their peers do not.…

College student-athletes comprise a special group on the college campus owing to their dual roles as students and athletes. Although many positives are associated with being a student-athlete, researchers have found that this population is faced with unique academic, physical, and social stressors that put student-athletes at greater risk for…

A number of colleges in the US are adopting conduct codes for their athletes, which set both expectations for behavior and punishments for specific infractions and give athletics directors, rather than coaches, the power to bench players who break the rules. Some athletic officials call such codes too rigid, though the proponents feel the…

This randomized experiment examines the effects of contextual information on undergraduate college student's levels of alcohol-related incident guardianship at college parties. The research is conceptualized using routine activities theory and the theory of planned behavior. The experiment examines attitudinal variations about heavy drinking…

College students have been shown to consistently overestimate the drinking of their peers. As a result, social norms approaches are effective in correcting these misperceived norms to reduce alcohol consumption and alcohol-related problems. In this review of literature, the authors critically evaluated the effectiveness of personalized normative…