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Waite, Brandon C.; Wheeler, Darren A. – Rowman & Littlefield Publishers, 2020
Given the ubiquity of online technologies in the lives of high school and college students, universities are increasingly turning to social media for the purpose of organizational communication. This book shines a light on these practices in order to better understand how platforms such as Facebook, Twitter, Instagram, and Snapchat are being used…
Descriptors: Social Media, Student Personnel Services, Higher Education, Computer Mediated Communication