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van der Rijt, Pernill Gerdien Antoinette – Journal of Studies in International Education, 2023
The global mobility of students is on the rise and the recruitment of international students is high on the agenda of institutions in higher education. By communicating a distinctive corporate identity on their websites, universities can distinguish themselves from competitors and generate a positive image to attract talented international…
Descriptors: Foreign Students, Student Recruitment, Identification (Psychology), Commercialization
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Mampaey, Jelle; Schtemberg, Vanja; Schijns, Jos; Huisman, Jeroen; Waeraas, Arild – Higher Education Research and Development, 2020
Most studies on branding in higher education focus on external branding or image-building towards external stakeholders such as students. Internal branding is an underexplored topic, even though it should be considered as important as external branding. Internal branding is about achieving the necessary internal support for the external brand.…
Descriptors: Case Studies, Higher Education, Marketing, Institutional Characteristics
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Laufer, Melissa – Comparative Education, 2020
Academics are increasingly seeking employment abroad. Despite their growing number, there is limited research on how academics secure positions at foreign universities. The literature does indicate however, that academic hiring is not a standardised meritocratic process, but influenced by academic tradition and social capital. Drawing on this…
Descriptors: Social Capital, College Faculty, Faculty Recruitment, Overseas Employment
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Penkauskiene, Daiva; Railiene, Asta; Cruz, Gonçalo – Studies in Higher Education, 2019
Although Critical Thinking (CT) has been a desirable aim expressed both by higher education institutions and labour market professionals, studies on what CT means and what it looks like in the workplace are scarce. The current study intends to tackle this gap by sharing findings about the importance of CT and its practical manifestation in…
Descriptors: Critical Thinking, Employer Attitudes, Labor Force, Value Judgment
Crosier, David; Birch, Peter; Davydovskaia, Olga; Kocanova, Daniela; Parveva, Teodora – Education, Audiovisual and Culture Executive Agency, European Commission, 2017
This report aims to provide insight into the realities faced by higher education academic staff at a time of fast-moving change and increasing societal demand. Fluctuating student numbers, new funding and steering mechanisms are among the features of today's European higher education landscape, but not enough is known about how academic staff are…
Descriptors: Foreign Countries, Educational Development, Educational Change, Higher Education
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Linder, Sandra; McGaha, Julie – Educational Forum, 2013
This essay offers suggestions for faculty who are designing study abroad (SA) experiences by outlining a three-week Maymester study abroad to Reggio Emilia, Italy, and a semester-long study abroad to Brussels, Belgium. The authors reflect on commonalities in planning, recruiting, preparing students, and conducting each trip, as well as some of the…
Descriptors: Study Abroad, Graduate Students, Undergraduate Students, Program Design
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Mok, Ka Ho; Cheung, Anthony B. L. – Journal of Higher Education Policy and Management, 2011
In the era of globalisation, competition has also become global. In higher education, countries worldwide are attaching increasing importance to international ranking exercises and subscribing to the "world-class universities" paradigm, complemented by various strategies to benchmark with leading universities in order to enhance the…
Descriptors: Foreign Countries, Higher Education, Governance, Politics of Education