Seeing that the culture and governance of competition determines relations among social actors, we turn to the concept of referentiality to investigate the institutional order of competition in higher education. Defining referentiality as the description of a model standard for comparison, this study explores how higher education organizations…

Purpose: This study aimed to develop a model for identifying talented faculties in regional universities. Design/methodology/approach: In this study, the systematic grounded theory (GT) approach has been used. The research population consisted of academic and scientific experts of higher education system who had more knowledge about the subject of…

The extant literature on the use of social media marketing for recruiting higher education students has an unstructured nature. To address this gap, this paper introduces a novel method called 'algorithmic document sequencing' (ADS) that links the key findings of 43 relevant articles procured from all databases to one another on the use of social…

African American school psychologists are very much underrepresented in school psychology; over 85% of school psychologists who completed the 2020 National Association of School Psychologists (NASP) membership survey were White, while just 3.9% of members identified as Black or African American (Goforth et al., 2021). This represented a slight…

There is a critical, nation-wide teacher shortage. Exacerbating this shortage is declining enrollment in teacher preparation programs that serve as a pipeline to the profession. To help address this shortage, school districts and teacher preparation programs across the country are implementing a variety of strategies to recruit high school…

Set in 2023, this study was deployed at the lowest point of enrollment in the California Community College (CCC) system since 2008, which was the highest point of enrollment in the system's history. The purpose of this qualitative, grounded theory study was twofold: (a) to understand the phenomenon of California community colleges (CCCs)…

Veterans are a growing student population in institutions of higher education in the U.S., and universities adopt a variety of marketing efforts to recruit them. With a focus on university marketing messages as a targeted and public way for universities to attract student veterans, the current study examines how student veterans are framed and…

There is significant research on the president's role, but there is a lack of research on presidential transitions and direct experiences during those transitions. With the growing number of presidential transitions happening as the tenure of presidential tenure decreases, the importance of well-run presidential transitions becomes even more…

The need to improve diversity, equity, inclusion, and accessibility (DEIA) efforts has reached monumental heights in the past decade as a result of the Black Lives Matter movement and other DEIA efforts. This shift in thought has impacted recruitment and hiring practices in the public, private, and nonprofit sectors. For years, universities have…

The study examines data from surveys and interviews with teacher candidates and local education mentors at a Midwestern university who were involved in a Grow Your Own program; this article focuses on results for the teacher candidates. Using data based on demographics, financial need, and academic performance, the researchers identified eight…

University rankings have gained prominence in tandem with the global race towards excellence and as part of the growing expectation of rational, scientific evaluation of performance across a range of institutional sectors and human activity. While their omnipresence is acknowledged, empirically we know less about whether and how rankings matter in…

Academia, in its quest to attract and hire qualified faculty, can capitalize on recent trends as reflected in career trajectories. One such trend includes practicing professionals, who make the decision to engage in a career pivot from industry into academia. Two recent shifts in academia highlight the importance of attracting practicing…

The United States has become increasingly diverse, but the American professoriate has not kept pace. Nationwide, nearly three quarters of all college faculty are White. That figure is even higher in rural institutions, where minority faculty comprise only 15% of the total. This is problematic because research has shown that students of all races…

Purpose: This study aims to explore how student recruitment practitioners at regional Australian universities strategise student recruitment efforts in Thailand. There is scarce research addressing regional universities, with prior studies focusing on metropolitan universities. Similarly, most prior studies have focused on high-volume markets,…

The landscape of higher education in the United States currently comprises 5918 institutions serving approximately 18.1 million students. Among them, 1833 are small institutions with full-time equivalent enrollments of 3000 or less. In this article, the authors examine financial and enrollment challenges facing small institutions and the potential…