NotesFAQContact Us
Collection
Advanced
Search Tips
Publication Date
In 20250
Since 20240
Since 2021 (last 5 years)0
Since 2016 (last 10 years)0
Since 2006 (last 20 years)1
Descriptor
Adolescents1
Advertising1
Age Differences1
Consumer Economics1
Foreign Countries1
Gender Differences1
Grade 101
Grade 111
Grade 91
High School Students1
Interaction1
Mass Media Effects1
Parent Child Relationship1
Parent Influence1
Parents1
Purchasing1
Socialization1
Television1
More ▼
Source
Education1
Author
Ozmete, Emine1
Publication Type
Journal Articles1
Reports - Research1
Education Level
Grade 101
Grade 111
Grade 91
Audience
Location
Turkey1
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Showing one result Save | Export
Parent and Adolescent Interaction in Television Advertisements as Consumer Socialization Agents
Peer reviewed Peer reviewed
Direct linkDirect link
Ozmete, Emine – Education, 2009
This study aimed at determining the interaction between parents and adolescents pertaining to television advertisements as a consumer socialization agent and the effects of advertisements on the purchasing decisions of adolescents. The effects of age and sex were also investigated. The sample included 240 high school students in grades 9, 10 and…
Descriptors: Socialization, Advertising, Purchasing, Adolescents