"Do The Math," a 1-hour, live, educational television program provides on-air instruction in general math, geometry, pre-algebra and algebra to a target audience of 4th-12th graders. A team of math teachers also provides tutoring to students who call in for help with homework. The purpose of this study was to investigate whether watching…

This exploratory study investigated the effects of audience appeal on fourth-graders' (n = 25) and fifth-graders' (n = 24) comprehension of and selective attention to narrative and academic content in educational program segments. Students were shown two program segments that focused on one of two math concepts, perimeter or scale, and that were…

In 1964, in "A Guide to Instructional Television," editor Robert M. Diamond defined "educational television" as a "broad term usually applied to cultural and community broadcasting which may include some programs for in-school use" (p. 278). His definition for instructional television was "television used within the formal classroom context on any…