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Download full textChildren Now, 2007
American companies currently spend $15 billion a year on marketing and advertising to children under the age of 12. Annually, children influence $500 billion in spending on fast food, junk food, toys and other advertised products, and the average child sees thousands of ads on television alone. From video games and the Internet to cell phones and…
Descriptors: Advertising, Marketing, Mass Media Effects, Childhood Interests
