Wise consumption can be defined as behavior in making use of all economic goods sparingly and not excessively. Wise consumption behavior is an implication of all activities including the action reflecting behavior that aims to prosper the future. This research aims to describe and formulate an education model of wise consumption for elementary…

Advertising towards children confirms the importance of marketing communication, as they are important for companies that offer a range of products and services. We study the influence of advertising messages from traditional media on different children's age groups, via the observed branded products and the examined credibility of advertisements,…

The Olympics is one of the world's biggest marketing platforms and, as such, presents the private sector with a vast range of advertising opportunities. One new area of opportunity is school-based Olympic education. While previous studies have revealed some of the marketing strategies used by Olympic sponsors in Olympic education, there is still a…

Despite great interest in the transformative mixed methods, an example of using vignettes in a multiphase mixed methods interventional study has been lacking. This study investigates the social justice problem of poverty in the context of financial education with Hong Kong early adolescent ethnic minority students. The discussion contributes to…

Education for sustainable development is essential for the well-being of present and future generations and is one of the key objectives in the discipline of home economics. The purpose of this research was to ascertain whether in-service teachers of home economics recognise the opportunities to educate students about sustainable development in…

Visual culture affects the way people understand the world and themselves, contributing to the creation of certain roles and stereotypes, some of which are related to body image. This study focused on interrogating future physical education teachers' beliefs about the body and physical activity to understand the construction of bodily…