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Direct linkAndrews, Hans A. – Community College Enterprise, 2023
Recent years have seen a major decline in community college enrollments across the country. Although the market to attract secondary school students contains many pathways, the overall marketplace is very competitive as most schools are competing for the same body of students. The adult market is the largest and most neglected group of potential…
Descriptors: Student Recruitment, School Holding Power, Community College Students, Adult Students
