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Hagelskamp, Carolin; Schleifer, David; DiStasi, Christopher – Public Agenda, 2014
How do students and alumni of for-profit colleges feel about their schools and the value of their education? Do they have distinct expectations, priorities, and needs compared with students who choose to study at not-for-profit institutions? Are prospective students effectively weighing their options before deciding to enroll at for-profit…
Descriptors: Student Attitudes, Alumni, Proprietary Schools, Employer Attitudes
Perceived Risk in College Selection: Differences in Evaluative Criteria Used by Students and Parents
Warwick, Jacquelyn; Mansfield, Phylis M. – Journal of Marketing for Higher Education, 2003
Students and parents base college selection on how well the college will overcome the perceived financial, social, psychological, physical, and functional risks associated with the college experience. Nineteen criteria associated with these risks were evaluated for significant differences between students and parents as well as for their level of…
Descriptors: College Choice, Risk, Evaluation Criteria, Individual Differences