We conducted two experiments to determine how the combination of task relevance, loss framing, and psychological distance affects changes in construal level, emotion intensity, and purchase intent. Experiment 1 investigated how construal level fit between the loss and proximal frames affected emotion intensity and purchase intention for skin…

While males have predominantly held leadership positions in national-level parliaments, the rising visibility of females as heads of government, despite their underrepresentation, is a significant trend. This study investigated the political resignation speeches of four female leaders in national parliaments: Australia, England, New Zealand, and…

Although women earn over half of all bachelor's degrees in the United States, they are not equally represented across fields of study. Research on gender segregation in higher education has expanded, but this primarily quantitative work tends to neglect the voices of the college women who are experiencing gender-segregated settings firsthand. Our…