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Direct linkYuri Enrique Herrera Burstein; Niria Marleny Goñi Avila – International Journal of Sustainability in Higher Education, 2024
Purpose: This study aims to identify and analyze research that promotes sustainable consumption among university students, understand what areas of consumption were addressed, how consumption was intended to become more sustainable and what results were reported. Design/methodology/approach: A systematic literature review was conducted using the…
Descriptors: Journal Articles, Sustainability, Consumer Economics, College Students
Eva Delacroix – Journal of Marketing Education, 2024
The United Nations' Sustainable Development Goals (SDGs) provide a framework for building sustainable marketing strategies to improve social and natural environments. Marketing is a key factor for achieving SDG12, "Ensuring sustainable production and consumption patterns," and a new kind of marketing education is needed to engage and…
Descriptors: Marketing, Teaching Methods, Student Role, Sustainable Development
