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Direct linkKristy M. Hove – ProQuest LLC, 2024
The purpose of this study was twofold. The first aim was to better understand the selection criteria that college students of varying demographic backgrounds find most important when making a final selection of a college or university during their college search process and the promotional information they find to be most useful, particularly…
Descriptors: COVID-19, Pandemics, Consumer Education, Higher Education
