This study presents a comparative analysis of student outcomes between online and face-to-face learning modalities at an urban community college in the Midwest, with a focus on retention and academic success. The college serves an average of 14,000 students annually across more than seventy career programs. Utilizing a quantitative approach, the…

Network marketing's growth is plagued by ethical concerns, emphasizing the importance of implementing training programs that prioritize integrity. This study aims to analyze how different forms of network marketing training play a role in shaping the marketing ethics of trainees with different identities. It examines how network marketing training…

This purpose of this study was to determine how students perceive and experience critical thinking in an undergraduate business curriculum and whether or not those perceptions and experiences are influenced by gender and academic discipline. This was a qualitative study that used focus groups and individual interviews to explore student…

In 2013, the state of Texas passed House Bill 5 (HB 5) which established high school course pathways tailored to student interests by labor market area via the Foundation High School Program (FHSP). The pathway options for students include STEM, Arts and Humanities, Business and Industry, Public Service, and Multidisciplinary. While the intent of…

Purpose: The positive correlation between students' internship and employability is well documented. However, there is no consensus on its relationship with academic performance. Previous studies investigated the Bachelor level: in the UK, the so-called sandwich placement is positively correlated; in the US, the results are mixed. This study aims…

The objectives of this study were to validate the effectiveness of using instructional videos in online introductory accounting courses and to examine how specific student characteristics relate to online video-viewing behavior. Data were collected from ten online course sections of introductory financial accounting taught by two different…

International student mobility has increased in the past years. The inclusion of a highly heterogeneous group of students requires updated recruitment and admission strategies. A particularly vulnerable group of international students are refugees, who have an exceptionally high risk of dropping out of their studies. We present an entrance…

During the last two decades, universities around the world have increased the adoption of English-medium instruction (EMI) as a way to enhance internationalisation and global competitiveness. EMI adoption presents a wide range of opportunities, but it also presents some challenges, being one of them the potential impact on students' academic…

This paper provides the results of an empirical investigation comparing first-year earnings of Information Systems (IS) graduates to other business majors and examining the extent to which characteristics of the major curriculum affect first-year earnings of IS graduates. The analysis combined first-year earnings data for almost 7,000 IS graduates…

Due to the current shortage of accountants and the various pipeline initiatives taking place, our research aims to address the instructor's role in the accounting classroom. We survey students on their perceptions regarding teaching and assessment methods used in university accounting courses. Results for both in person and online courses suggest…

Despite the benefits swift academic progress holds for many stakeholders, there is scarce literature on how academic progress may be improved by changes to assessment policies. Therefore, we investigated academic progress of first-year students after an alteration of characteristics of the assessment policies in three large course programmes:…

The outbreak of COVID-19 was a major disruption to higher education and marketing education across the globe. COVID-19 impacted not only our campuses, but also how we teach and our students. As marketing academicians, we must respond to the educational risk posed to COVID-19 to facilitate educational success in the future. We conducted an…

The annual Application Trends Survey from the Graduate Management Admission Council (GMAC) provides the world's graduate business schools with data and insights to understand current trends in applications sent to graduate management education (GME) programs. This year's summary report explores application volume trends by program type and world…

The Graduate Management Admission Council (GMAC) conducts the annual Application Trends Survey (ATS) of business school admissions offices around the world to offer timely insights into the demand for graduate management education (GME). This survey aids admissions, recruitment, and marketing professionals in understanding the candidate pipeline…