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Stephen Wilkins; Joe Hazzam; John J. Ireland; Rudy Kana – Journal of Higher Education Policy and Management, 2024
Based on the first ratings of international branch campuses (IBCs) by Dubai's Knowledge and Human Development Authority (KHDA), which are further supported by findings in the literature, we investigated students' institution choices and satisfaction, focusing on country of origin and campus environment as possible key influences. The study adopts…
Descriptors: Multicampus Colleges, International Cooperation, College Environment, College Choice
Stephen Wilkins; Joe Hazzam; John J. Ireland – Journal of Marketing for Higher Education, 2024
Previous research suggests that campus design and facilities may influence students' institution choice, perceived teaching and learning quality, student experience, and student satisfaction. However, to our knowledge, this is the first study to investigate the possible benefits of a new purpose-built campus in a transnational education setting…
Descriptors: Foreign Countries, College Environment, Educational Facilities Design, Educational Facilities Improvement
Nanath, Krishnadas; Sajjad, Ali; Kaitheri, Supriya – Journal of Applied Research in Higher Education, 2022
Purpose: University selection in higher education is a complex task for aspirants from a decision-making perspective. This study first aims to understand the essential parameters that affect potential students' choice of higher education institutions. It then aims to explore how these parameters or priorities have changed given the impact of the…
Descriptors: Decision Making, College Choice, Universities, College Bound Students
Nuseir, Mohammed T.; El Refae, Ghaleb A. – Journal of Marketing for Higher Education, 2022
This study empirically examines different factors that influence students to select universities in the UAE. The primary data were collected based on a survey of students at two public universities -- United Arab Emirates University and Zayed University, as well as three private universities -- New York University, Abu Dhabi University, and Alain…
Descriptors: Marketing, College Choice, Decision Making, Student Attitudes