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The Journey towards Finding Your Favourite University. A Segmentation Study Based on Selection Criteria
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Marta Retamosa; Angel Millán; Juan A. García – Journal of Marketing for Higher Education, 2024
The aim of this study is to explore the existence of different segments of future university students on the basis of their university selection criteria and to analyse the extent to which the segments identified differ as regards the students' perceptions of the reliability of university communication tools. This has been done using 605 usable…
Descriptors: Foreign Countries, High School Students, College Bound Students, College Choice
Becoming an Official Translator of the Spanish State: A Critical Analysis of the Entrance Examinations for the Translation and Interpreting Service of the Ministry of Foreign Affairs
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Pilar Ordóñez-López – Interpreter and Translator Trainer, 2023
Whilst most translators and interpreters work in the private sector, a career in national institutions as a civil servant can be an appealing professional path for would-be translators and interpreters. However, students are often unaware of career options for translators and interpreters in government institutions. This article starts with a…
Descriptors: Translation, Public Agencies, Second Languages, Language Processing