This paper mainly aims to identify the impact of online advertising on students' decision-making and their choice of higher education institutions. Data for this study were collected from 350 students from various Malaysian universities using self-administered questionnaires. The acquired data went through an exhaustive process to ensure that it…

This study used data from online focus groups collected from November 2014 to April 2015 to understand college students' decision-making processes when borrowing money to finance their education. Data were collected using an online course management system. Results suggest that (a) students relied heavily on advice from parents, guidance…

We analyze the effects of costs, geographical accessibility, and quality of higher education institutions on participation and on the composition of enrolled students, in terms of their educational and socioeconomic backgrounds. We develop a theoretical framework for higher education choices of secondary school graduates where differently talented…

Much of the research about college student engagement is based upon self-reported surveys, but little is known about how students formulate responses to these instruments. The purpose of this study was to specifically address this dearth of knowledge by deepening our understanding of how students' perceptions of their environments and demographic…

This study explored Asian American students' likelihood of selecting STEM over liberal arts or business college majors using the Education Longitudinal Study of 2002. Student-level variables were the strongest predictors of college major, followed by parent-level variables, and background variables. Academic achievement and interest were the…

The relevance of studying the stated problem is due to the fact that for increasing the efficiency of higher education marketing it is necessary to take into account several factors, namely, factors that impact the choice of a university and an academic program by enrollees, as well as socio-psychological characteristics of the latter, while…

If current trends continue, international students will comprise half of U.S. science, technology, engineering, and mathematics (STEM) PhD graduates by 2020. The proportion of international PhD-level students on temporary visas to study STEM subjects in the United States has doubled over the past thirty years. Further, these students are much more…

This qualitative study, which uses a narrative research approach informed by Riessman's (2008) work, explores the "college choice" experience of seven adult students, age 25 and older, who pursue postsecondary education at a non-degree granting, less-than-two-year private for-profit institution in the Philadelphia metropolitan area. My…

We argue that place-based college scholarships, if designed intentionally and leveraged effectively, can foster local economic development. Since the introduction of the Kalamazoo Promise in 2005, a growing number of communities have applied the place-based approach to investments in human capital through the creation of college scholarship…

Canada has become one of the most popular destinations for international students at the higher education level. A number of complex factors and trends, both in Canada and globally, have contributed to the emergence of Canada as a destination for international higher education. However, more research is still needed to better understand the…

This article employs Bourdieu's conceptual tools to unpack family influences on students' subject and university choices in China. This empirical study employed mixed research approaches, using both quantitative and qualitative methods, to examine students' choices of subjects and universities in a sample of secondary school students from the age…

College access for undocumented students in the United States continues to be a politically contested issue in many states across the country. Whereas a growing number have created friendly admission policies, such as in-state tuition benefits, other states--like Georgia--impose restrictive guidelines that work to reduce the number of undocumented…

This paper builds upon Perna's college choice model by integrating Anzaldúa's theory of "conocimiento" to propose an interdisciplinary college choice framework for Latinx students. Using previous literature, this paper proposes college-"conocimiento" as a framework that contextualizes Latinx student college choices within the…

In US cities, a domino effect of concentrating poverty and suburbanizing wealth shapes discourses of local higher education access for residents of color. How the racialization of space mirrors colonial binaries of Good/Evil, Black/White and Civilized/Uncivilized is part and parcel to understanding city and county geographies surrounding college…

This study examines the relationship between academic undermatch theory and the college-going decisions, experiences, and aspirations of first-generation, rural Hispanic community college students in the new destination meatpacking town of Winstead, Kansas. Ethnographic data from rural high school guidance counselors, community college faculty,…