An increased interest in social entrepreneurship at the organizational level has a broad impact on human resource development (HRD) professionals. Organizations with an enhanced social consciousness may employ HRD training to create awareness of social issues and facilitate social movement learning. At present, HRD literature lacks guidance on fostering social responsibility among employees. This study, utilizing Q Methodology, examines the efforts of faculty members to change the perceptions of social issues held by learners enrolled in a "business as force for good" course at their university. The findings of this study have implications for faculty members and HRD professionals tasked with improving the social consciousness of their workforce.