This study examines how Chief Student Affairs Officers (CSAO) make sense of their role engaging with fundraising at small, private, liberal arts institutions with endowments below the median endowment size of $140.2 million. Specifically examining how they make sense of engaging with fundraising and how they have gained knowledge or experience in…

Institutions of higher education are partially funded by philanthropic gifts to support various initiatives on campus ranging from student scholarships, specific programmatic needs, construction, and everything in between. As Generation Z becomes the predominant generational cohort graduating from colleges and universities, advancement teams must…

The education of postsecondary students has become an increasingly cost-intensive enterprise, and many higher education institutions are now reliant on philanthropic support to meet their financial needs. Higher education advancement offices face mounting pressure to perform at extraordinary levels. Magnifying the urgency of the work, colleges and…

The percentage of full-time college students decreased by 7% in the United States between 2010 and 2018. Modern university leaders confront difficult decisions regarding their institutions' future because of financial challenges related to reduced tuition revenue. Grounded in the theory of diffusion of innovations and the balanced scorecard, the…

This research considers a variety of independent variables to determine the school-based factors that can predict alumni giving. Data for this study are gathered from a top-tier liberal arts college located in the US with an impressive history of alumni giving and a robust endowment fund. The findings indicate that cultural components of the…