Mobile shopping (m-shopping) adoption has been significantly touted in the contemporary era; however, the adoption of m-shopping is still under shadow in many developing countries. The aim of this study is to discover the impact of device system quality on m-shopping adoption among university students with the support of UTAUT and UTAUT2 theories.…

This study investigates the consumer socialization practices of parents in single versus multi-child and nuclear versus extended families in an emerging market. Previous consumer socialization research has focused primarily on western cultures. We examine parenting in a developing market and suggest that single-child families are more nurturant…

Research has shown a mixed relationship between education and vaccination rates. In the current analysis, we aimed to determine the relationship between educational level and coronavirus disease 2019 (COVID-19) vaccination rates. We performed a cross-country analysis on data from 133 countries. Correlation analyses showed that higher and better…

Market-orientation (MO) is not a very untouched research area, yet its application in universities is quite a recent phenomenon to execute marketing concept for a better value proposition. Various popular instruments including MARKOR and MKTOR have been used to assess MO in a variety of enterprise setups, but those measures turned out to be…

Leadership development is not considered as a core component in higher education policies specifically when we examine the higher education polices of developing countries. To fill this gap, an intervention is designed to evaluate the impact of a leadership development program in academic leaders. The prime objective of this intervention was to…

High unemployment rates in many developing countries have prompted research to focus on sustainability and inclusiveness of employment in line with the sustainable development goal target 8.6. The democratic republic of Congo (DRC) in sub-Saharan Africa experiences one of the highest youth unemployment rates owing to its long-term socio-political…

Despite the plethora of empirical evidence on the associations between the third mission of academic scholars (i.e., academic engagement, academic commercialization, and public engagement) and their performance regarding two other missions (teaching and research), we have not known much about such relationships in the context of emerging countries…

This article aims to extend the current understanding of social networking in small creative traditional sectors in developing countries. Most of the relevant studies have tended to focus on developed countries while neglecting the developing countries perspective. However, our study stresses that small craft firms--subsector of creative…

The study investigates the issues of access, quality, and other major challenges to the online system of education for students in Balochistan during this pandemic of COVID-19. Using the mixed-method design, 100 participants from schools and 7 curriculum experts responded to the survey and the interview questions. Survey results suggested that…

Professional development (PD) has generally been associated with the learning opportunities teachers avail externally. However, the latest trends propagate grounding PD activities in the work place with the assumption that such shift will not only enable teachers to be engaged in ongoing learning but also help them to find contextual solutions for…

The purpose of this article is to contribute to the research literature on entrepreneurial intention (EI) of engineering students in an emerging economy. Through the lens of Ajzen's theory of planned behavior (TPB), we investigate the influence of academic curriculum, institutional support, family, and peer effects in fostering an intent to be…

Nigerian government through its various agencies, World Bank, nongovernmental organizations, and even private philanthropists, has recently resorted to committing a lot of resources to training and empowering the youths in various entrepreneurships. This is done with the aim of enhancing creation of jobs, reduction of poverty, and generation of…

The article reviews the concept of vulnerability and develops a framework for vulnerability to education inequality (VEI). It further reviews the concept of education inequality and develops a framework for the cumulative measuring instruments of inequality of education. The schooling vulnerability processes are developed to understand the…

Looking at the course of educational development in developing countries, nongovernmental organizations (NGOs), nonprofit organizations (NPOs), and volunteers have played a significant role in increasing educational resources in underdeveloped areas and moving educational resources to a balanced state. This study used a mixed-methods approach to…

Career guidance and counseling (CGC) is vital for smooth career development. Pakistan is a developing country having scarce CGC services; CGC is an emerging field in the country. CGC needs of undergraduates and the services available to them have not been explored extensively through research. This study explored it through 18 semi-structured…