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Download full textACT, Inc., 2019
The inaugural "Higher Education Research Digest" was released in 2017 (see ED581669) along with the "Enrollment Management Database," a tool assisting enrollment managers, admissions personnel, and other college administrators with student recruitment, enrollment, and success strategies. For this third edition of the Digest,…
Descriptors: Higher Education, Enrollment Management, Student Recruitment, Databases
Moore, Joann L.; Cruce, Ty – ACT, Inc., 2017
Recent research suggests that the use of student search services is an effective part of a college's student marketing and recruitment strategy. What is not clear, however, is whether participating in a search service is an effective part of a student's college search strategy. To address this question, we exploit a recent change in the choice…
Descriptors: College Students, Marketing, Student Recruitment, Decision Making
ACT, Inc., 2018
The inaugural "Higher Education Research Digest" was released in 2017 (see ED581669) along with the "Enrollment Management Database," a tool assisting enrollment managers, admissions personnel, and other college administrators with student recruitment, enrollment, and success strategies. For this second edition of the…
Descriptors: Higher Education, Educational Research, College Entrance Examinations, Databases
