As COVID-19 continues to impact various business sectors, university administrators have steadily pushed for all academic units to resume on campus operations and activities; conversely, faculty and students have expressed increased interest in continuing online teaching/learning. We aim to mitigate this "tug-of-war" between…

To reduce test-taking anxiety among businesses students, a Paired Adaptive Test (PAT) system was developed that allows students two chances to answer exam questions. In the study 46 students from three sections of Survey of International Business at Utah Valley University were given exams using the PAT. At the end of the semester, students were…

As the marketplace becomes more competitive, there is a growing demand for business educators to prepare graduates to adapt to the challenges of the marketplace. However, concerns regarding the pedagogical challenges of balancing conceptual knowledge and practical skills are accumulating in the academic literature. In this article, we make the…

This article provides information about the value of a core course in business law and why it remains essential to business education. It goes on to identify highly ranked undergraduate business programs that require one or more business law courses. Using "Business Week" and "US News and World Report" to identify top…

In July 2009, Brigham Young University's Recreation Management (RecM) Department moved to the Marriott School of Management (MSM), beginning its integration into a nationally ranked business school, including the transition from a college with little coordination between departments to one where all majors share a common core of classes. Despite…

This case study examines faculty attitudes related to using electronic texts in business classes. The following areas of faculty opinion were evaluated: comfort level when using the technology, content quality, technical ease of use, and value added to the classroom teaching experience. The research consisted of a focus group with seven faculty…

The management of product development teams is a challenging task, especially when success hinges on the ability to guide technical and nontechnical personnel through an effective decision-making process. The "Tale of Two Rocks" exercise illustrates how differing motivations and beliefs about new technologies can affect the decisions…

Electronic course materials have several advantages over printed materials. While these advantages create an enticing argument for the adoption of electronic textbooks, there are disadvantages that may hobble e-text adoption. This case study investigates the e-text adoption process for 50 class sections across 8 business disciplines with 27…

Ideal for faculty and administrators looking to blend business education and the liberal arts, this toolkit combines exemplary syllabi from 26 leading institutions with step-by-step strategies to advocate successfully for curricular innovation. Conceived with comprehensiveness in mind, these resources cover both inspiration and implementation for…