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Constance A. Lightner; Carin A. Lightner-Laws – Interactive Learning Environments, 2024
As COVID-19 continues to impact various business sectors, university administrators have steadily pushed for all academic units to resume on campus operations and activities; conversely, faculty and students have expressed increased interest in continuing online teaching/learning. We aim to mitigate this "tug-of-war" between…
Descriptors: Blended Learning, Flexible Scheduling, Business Administration Education, Statistics
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Titus, David; Harris, Garth; Gulati, Rajesh; Bristow, Dennis – International Journal of Higher Education, 2017
This paper presents a step-by-step process for the development and implementation of a professional selling specialization program in the marketing curriculum of a school of business at an AACSB accredited state university. The program is presented in detail along with the process followed in order to develop support for the program with three…
Descriptors: Business Schools, Business Administration Education, Curriculum Implementation, Curriculum Development
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Fondo, Marta; Jacobetty, Pedro – Research-publishing.net, 2019
This study analyses the results of two parallel two-month online exchange projects launched during the spring semester of 2018. The first project was a bilingual one-to-one English/Spanish exchange project for undergraduate business students. The second one was a monolingual one-to-many intercultural practice in English between native and…
Descriptors: Intercultural Programs, Student Exchange Programs, International Educational Exchange, 21st Century Skills
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Titus, David; Harris, Garth; Gulati, Rajesh; Bristow, Dennis – International Journal of Higher Education, 2017
The Capstone Sales course is the final in a sequence of five required courses in a 15 credit Professional Selling program housed in the Marketing Department at St. Cloud State University. The course is heavily focused on experiential learning activities for senior-level sales students. In this paper details of the course design, instructor and…
Descriptors: Sales Occupations, Retailing, Business Administration Education, Experiential Learning
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Lokkesmoe, Karen J.; Kuchinke, K. Peter; Ardichvili, Alexandre – European Journal of Training and Development, 2016
Purpose: The purpose of this paper is to investigate the efficacy of foreign immersion programs in terms of increasing cross-cultural awareness among university students in business, accounting, human resources and agriculture. The authors extrapolate from their population to the practice of developing business professionals on international…
Descriptors: Cultural Awareness, Immersion Programs, Intercultural Communication, Program Effectiveness