This paper presents the first systematic investigation into the search engine optimization practices of major contract cheating websites in the United States. From a business perspective, visibility in organic search engine results is considered one of the top client recruitment tools. The current understanding of student recruitment strategies by…

Purpose: Informational conflict and uncertainty are common features across a range of sources, topics and tasks. Search engines and their presentation of results via search engine results pages (SERPs) often underpinned by knowledge graphs (KGs) are commonly used across tasks. Yet, it is not clear how search does, or could, represent the…

Purpose: Universities play an important role in the promotion and implementation of the 2030 Agenda for Sustainable Development. This study aims to examine the visibility of information about the Sustainable Development Goals (SDGs) on the websites of Spanish and major international universities, by means of a quantitative and qualitative analysis…

Background: Digital Information Literacy (DIL) refers to the ability to obtain, understand, evaluate, and use information in digital contexts. To accurately capture various dimensions of DIL, assessment designers have increasingly looked toward complex, interactive simulation-based environments that afford more authentic learner performances.…

While geographic search filters exist, few of them are validated and there are currently none that focus on Germany. We aimed to develop and validate a highly sensitive geographic search filter for MEDLINE (PubMed) that identifies studies about Germany. First, using the relative recall method, we created a gold standard set of studies about…

People rely on the internet for easy access to information, setting up potential confusion about the boundaries between an individual's knowledge and the information they find online. Across four experiments, we replicated and extended past work showing that online searching inflates people's confidence in their knowledge. Participants who…

The YouTube SEO Project directs students to research a target market's needs using consumer search demand, create an engaging mobile video that responds to this demand, and use search engine optimization (SEO) to optimize and publish the video for searchers on YouTube.com. Students completing the project reported positive learning outcomes and…

Publicly available, learner-generated questions were used to develop a methodology for advancing the exploratory stages of science education research. Data from four complementary online sources were collected, analyzed, and compared to the extant research literature on the science education topic of isotopes, a challenging concept for many…

The study was carried out with 45 web pages reached as a result of scanning the relevant keywords in the 'Google' search engine, eliminating repetitive web pages, and applying the inclusion and exclusion criteria. Content analysis, readability calculation, and statistical analyses of the data obtained from web-based information sources were…

Search engine optimization (SEO), or the set of practices involved in attaining a high ranking in search engine results, is a web writing skill that requires more attention in business communication pedagogy, because SEO helps businesses attract customers. This article presents the results of interviews with seven SEO experts on SEO best practices…

This study sought to understand the relationship between undergraduate yield and an institution's internet presence. Data were collected from 2018 "U.S. News & World Report" national university rankings, the Integrated Postsecondary Education Database (IPEDS), and summer 2018 (June-August) SEMrush data, a web metrics database housing…

For school librarians, technology is an essential component of their work. To meet the growing need in this area, Odin Jurkowski first wrote Technology and the School Library in 2006. To address the technological advancements, Jurkowski provides an overview of the types of technologies used in school libraries, from traditional low-tech options to…

Using data from seven R1 and R2 universities in Ohio, this study seeks to determine the extent of usage of full-text e-journal articles stored across multiple platforms. Specifically, COUNTER 5 data is presented from five major academic journal publishers (Taylor & Francis, SAGE, Oxford, Wiley, and Springer), looking at usage within each of…

The global market's economic growth has been boosted by the size of the sports industry, which now has a budget in the billions of dollars. Sports marketing has emerged as a result of this growth in the sports industry. Sports marketing has emerged as the most important feature of sports companies, having grown in importance as a scientific…

This study examined the types of online resources preservice teachers used when planning for their literacy instruction and whether the identified resources are research based. An online survey was distributed to preservice teachers enrolled in a literacy education course. Results reveal that participants (N = 77) use a mix of research-based…