This is a report of a study of the lack of qualified applicants for administrator positions in public schools. Objectives of the study were as follows: to respond to calls for more empirical studies about administrator recruitment and applicant decisions before an employment interview; to experimentally manipulate the way the position of assistant principal is structured to determine if this would attract applicants; to determine if men and women differ in their attraction to assistant-principal vacancies; and to determine if teachers enrolled in administrator-certification courses are more attracted to an assistant-principal position than teachers not enrolled in such courses. The study was a factorial experiment as well as a recruitment simulation. Participants in the study were public-school teachers selected at random from 12 schools and administrator-certification courses at 2 universities. Results of the study include the following: There was no difference between men's and women's willingness to consider the job of assistant principal. Middle-school teachers rated the job of assistant principal higher than did high-school teachers. Teachers admitted into administrator-certification programs rated the job of assistant principal significantly higher than did teachers not admitted into such programs. (Contains 3 tables and 58 references.) (WFA)