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Big Data: What Is It and Why Does It Matter?
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Waters, John K. – Campus Technology, 2012
Colleges and universities are swimming in an ever-widening sea of data. Human beings and machines together generate about 2.5 "quintillion" (10[superscript 18]) bytes every day, according to IBM's latest estimate. The sources of all that data are dizzyingly diverse: e-mail, blogs, click streams, security cameras, weather sensors, social networks,…
Descriptors: Electronic Publishing, Data, Information Utilization, Information Management