Television Usage, Attitudes and Viewing Behavior of Children and Adolescents.

Rubin, Alan M.

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Peer reviewed

ERIC Number: EJ190917

Record Type: CIJE

Publication Date: 1977

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Television Usage, Attitudes and Viewing Behavior of Children and Adolescents.

Rubin, Alan M.

Journal of Broadcasting, v21 n3 p355-69 Sum 1977, 77

Investigates differences among children, young teenagers, and adolescents in television viewing program preferences, attitude about the medium, and motivation to use television. (Author/JEG)

Descriptors: Adolescents, Attitudes, Broadcast Television, Childhood Attitudes, Commercial Television, Television Research, Television Viewing

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Education Level: N/A

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Language: English

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Authoring Institution: N/A

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