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Preston, T.; Egan, B. – 1975
One of thirteen individualized courses included in a marketing curriculum, this course covers the basic elements of retail salesmanship, plus simulation and practice in making sales demonstrations. The course is comprised of two units: (1) Steps of the Sale and (2) Suggestion Selling. Each unit begins with a Unit Learning Experience Guide that…
Descriptors: Adult Education, Business Education, Disadvantaged, Distributive Education
Preston, T.; Egan, B. – 1975
One of thirteen individualized courses included in a marketing curriculum, this course covers wholesale and retail selling techniques, sales performance analysis, and intensive sales presentation practice. The course is comprised of four units: (1) Sales Preparation, (2) The Selling Process, (3) Special Selling Techniques, and (4) Sales…
Descriptors: Adult Education, Business Education, Disadvantaged, Distributive Education
Preston, T.; Egan, B. – 1975
One of thirteen individualized courses included in a marketing curriculum, this course covers the various credit plans, shopping conveniences, and advisory services provided by wholesale and retail businesses to their customers. The course is comprised of two units: (1) Credit and (2) Shopping Services. Each unit begins with a Unit Learning…
Descriptors: Adult Education, Business Education, Credit (Finance), Disadvantaged