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Perse, Elizabeth M.; And Others – New Jersey Journal of Communication, 1993
Examines the congruence between the view of marriage identified in content analysis and that rated by college students. Finds that students rated most marriages as "traditional," and rated traditional marriages as the most realistic. Notes that the amount of television exposure was unrelated to television marriage ratings. Discusses implications…
Descriptors: Content Analysis, Higher Education, Marriage, Mass Media Effects
Peer reviewed Peer reviewed
Perse, Elizabeth M.; And Others – Human Communication Research, 1990
Examines how college students' marital schemata influences their evaluations of television couples' marital satisfaction. Finds that greater similarity between marital schemata and ratings of television couples' marriage type was associated with higher ratings of perceived television marital satisfaction. Notes that this effect held only for the…
Descriptors: Audience Response, Characterization, College Students, Commercial Television