Publication Date
| In 2025 | 0 |
| Since 2024 | 0 |
| Since 2021 (last 5 years) | 0 |
| Since 2016 (last 10 years) | 0 |
| Since 2006 (last 20 years) | 3 |
Descriptor
Author
| Peltier, James W. | 3 |
| Barrett, Jennifer T. | 1 |
| Cummins, Shannon | 1 |
| Erffmeyer, Robert | 1 |
| Gray, Deborah M. | 1 |
| Milne, George R. | 1 |
| Phelps, Joseph E. | 1 |
| Schibrowsky, John A. | 1 |
| Whalen, Joel | 1 |
Publication Type
| Journal Articles | 3 |
| Reports - Evaluative | 2 |
| Information Analyses | 1 |
| Reports - Descriptive | 1 |
Education Level
| Higher Education | 2 |
Audience
| Teachers | 1 |
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewed
Direct linkGray, Deborah M.; Peltier, James W.; Schibrowsky, John A. – Journal of Marketing Education, 2012
The "Journal of Marketing Education" ("JME") was launched almost 35 years ago. In this invited article, we review "JME"'s long and distinguished history. For historical perspective, we will lean heavily on the words of "JME" editors (including special issue editors); this focus adds context for the past and helps project the future. As a…
Descriptors: Business Administration Education, Merchandising, History, Educational Trends
Cummins, Shannon; Peltier, James W.; Erffmeyer, Robert; Whalen, Joel – Journal of Marketing Education, 2013
The "Journal of Marketing Education" is publishing a special issue on Sales Education and Training in August 2014. In this article, we review the sales education literature from four primary journals and the business literature at large. The four primary journals are the "Journal of Marketing Education," "Marketing Education Review," "Journal of…
Descriptors: Experiential Learning, Special Education, Business Administration Education, Merchandising
Peltier, James W.; Milne, George R.; Phelps, Joseph E.; Barrett, Jennifer T. – Journal of Marketing Education, 2010
An "information privacy gap" exists in marketing education, with little research addressing the state of information privacy and how appropriate privacy strategies and tactics should be communicated to students. The primary purpose of this article is to provide educators an understanding of information privacy and how they can incorporate this…
Descriptors: Business Administration Education, Business Education, Information Policy, Privacy
