Descriptor
| College Students | 1 |
| Comparative Analysis | 1 |
| Expectation | 1 |
| Higher Education | 1 |
| Models | 1 |
| Need Gratification | 1 |
| News Media | 1 |
| Television Research | 1 |
| Television Viewing | 1 |
| User Satisfaction… | 1 |
Source
| Communication Monographs | 1 |
Author
| Palmgreen, Philip | 1 |
| Rayburn, J. D., II | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedPalmgreen, Philip; Rayburn, J. D., II – Communication Monographs, 1985
Compares the abilities of six gratification models to predict satisfaction with television news. Provides support for a combined expectancy-value/gratifications-obtained approach to explaining and predicting media satisfaction. (PD)
Descriptors: College Students, Comparative Analysis, Expectation, Higher Education
