Describes the reasons that companies frequently misspell words that are part of product names. Provides many examples of such misspellings, along with an analysis of why the words were misspelled. (HB)

The course described in this teacher's guide is intended to create an awareness of the pervasiveness of sexism in American culture as reflected in the language. Following an overview of the course, the guide provides a discussion of teaching methods that have proven useful in pilot studies of the course, including the following topics:…

The course materials provided in this booklet are intended to create an awareness of the pervasiveness of sexism in American culture as reflected in the language. Information on the topic; assignments for field work, analysis, and discussion; and topics for compositions are given in four sections, each based on a separate linguistic principle. The…

Designed to help teachers open young minds to literature, this book presents criteria for evaluating books in all genres and their suggested classroom uses, an examination of hotly debated topics, and an overview of the significance of young adult literature. The fourth edition of the book features 30 boxed inserts containing essays by some of the…